That said, Mark’s “Odd Squad” is definitely worthy of consideration as our official, appropriately descriptive name. The only gotcha is the Odd Squad is already in use — a kids’ movie, tv series, FB page, etc, but if we pool all the money we’ve made on Medium, we might be able to buy the rights to the name.
Or we form a musical group — Juhi and the Odd Squad — have posters and t-shirts printed as just part of a much grander branding strategy. Then, if the kids sue us for infringement, we either
(a) claim we’re much older and obviously must have thought of the name first,
(b) countersue and keep them in court until they (or we, because they’re already stars) run out of money, or
(c) beat them up.
What say you?